Entering Display Ad Orders This video demonstrates how to schedule a display ad order and generate a display ad manifest report.

AccountScout reduces the time required to manage and bill customer advertising. Data entry and scheduling is quick and easy using one of the custom order screens. All ad information is immediately available for billing, invoicing, generating sales commissions, contracts, manifests, and sales analysis reports. AccountScout eliminates the need for any further intervention.

You can let sales representatives enter their own ads or keep data entry restricted to specific employees.

Increase Sales

• Target repeat sales based on the client’s previous spending habits.
• Resell expiring ads.
• Get sales totals for any future issue to provide incentives to meet quotas.
• Create sales incentives by providing flexible commission rates for promotions offered.
• Track customer contract spending to keep clients focused on their commitments.
• Run manifest reports in advance of an issue to monitor future sales.
• Increase profits by creating and charging for additional up sell features, such as placement and color.

Save Time

• Let sales representatives review their own orders by printing a display ad manifest, listing only their clients.
• Focus on new sales, knowing that once an ad is scheduled, AccountScout manages the ad process.
• Reschedule ads efficiently with a click of the mouse.
• Reduce your display ad costs by never touching an order more than once.
• Quickly calculate sales representative commissions.
• Save time and reduce errors by scheduling multiple runs once across one or more publications.
• Because AccountScout knows which clients are under contract and automatically displays their custom rate, you can expedite data entry.
• Because ad prices are computed automatically and may be overwritten when necessary, you can prevent math errors.

Reduce Production Costs

• Print detailed insertion orders for new ads to improve communication with the production department and reduce mistakes between sales, accounting, and production.
• Improve communication by entering special ad instructions with the order.
• Generate a detailed manifest report to tell the production department exactly which ads are to run in an issue along with their sizes and location.
• Automate the layout of the paper by exporting an electronic list of display ads for import into third party pagination products.
• Provide the production department with early listings of upcoming ads.
• Be prepared on the page count, by knowing exactly how many ads have been sold for each upcoming issue.

Simplify the Collection of Payments

• Encourage sales representatives to collect bad debts by paying commissions for only collected sales. Otherwise pay commissions based on total sales.
• Send commercial customers a single integrated statement and invoice for both display and classified ads.